[intro]Now you have created a shop with suitable Theme and strong Design Images, the next step is to plan out your navigation in the form of Categories and Webpages. [/intro]
Having a strong navigational structure will ensure a good customer experience, so it's important you correctly map out your Categories and Subcategories before you add in any Products.
In this Guide, you'll learn how to add Category Pages manually within the Shop tab.
You can add and manage Category and Subcategory pages within Advanced Inventory Manager, which can often be quicker to use.
When you've created your Categories, the next step is to add identifying information to each.
Webpages are essential for every shop - these Guides will show you what you need to create in accordance with the kind of Products that you sell.
When you have added Products to the Category Page, dependent on what they are you may want to organise them into a specific order.
When you have added Products, you can set them to display in more than one Category to increase exposure and encourage sales.
On some Themes, it is a good idea to add a single row of best-selling Products to encourage customers to click deeper into your shop.
To aid navigation within your shop, it's essential that you hyperlink some words and all Product Images to different Product and Category pages.
[contact] If you need our help with your EKM online shop, contact your Account Manager or Customer Support, who will be able to point you in the right direction. We're open from 8am-6pm weekdays and 9am-5.30pm on the weekends. If you'd like to suggest a feature or an upgrade on any of the EKM platforms, please let us know on the EKM Suggestions board. [/contact]